News and ramblings
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Branding Brilliants – Daniela Tjeder
"I have a favourite quote in brand building: Consistent but not predictable."
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Benefits of Own Brand Store
Promotional product management solutions help brand and marketing managers to control their brand across channels, offices retailers and campaigns...
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Branding Brilliants – Matti Vaininen
'I’m striving for simplicity in many things. Striving for focus.' — Matti Vaininen, LeadDesk Check out Branding Brilliants, our blog series where...
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Branding Brilliants – Pia Dahlman
'It is very difficult to build meaningful marketing if you don’t know why the brand should exist to begin with.'
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Branding Brilliants – Mika Raukko
'I have always been very interested in discovering how consumers make choices.' – Mika Raukko, Category Manager at Anora Group Plc. Check out Bra...
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What the heck is a B Corp?
That is a damn good question. We have put in our fair share of hours to go into detail and looked into every little corner of our company to final...
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Branding Brilliants – Mikko Koskinen
"Branding is a little bit like ski jumping, if you start holding back at the take-off ramp, you are not going to fly far."
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Smell the fart
I learned the term ”Smelling the Fart” when I took a creative leadership -course at Kaospilots in Denmark 2 years ago. And if I’m being honest, th...
